Vivid Mercantile Rights Issue dates is not finalized.
Vivid Mercantile is a graphic designing firm and subsequently expanded into printing services through forward integration in 1996. The company offered multi-colour and single-colour offset printing solutions, catering to products such as brochures, calendars, catalogs, and annual reports, supported by modern printing technology and a diversified client base. With the structural shift from offset to digital printing, the company diversified into general mercantile trading, dealing in seasonal and multi-category products including pulses, garments, and metals. Currently, its trading operations are largely concentrated in Gujarat, with plans to expand distribution across other regions.
In recent years, the company has undertaken a strategic pivot towards real estate, which is expected to contribute ~70% of future revenues as per revised business objectives. Its real estate activities include land acquisition, development, plotting, and sale of residential properties. The company has initiated a land development and plotting project spanning ~7.34 hectares in Sanand, Ahmedabad.
Promoters of Vivid Mercantile – Mr. Satishkumar R. Gajjar and Mrs. Geetaben S. Gajjar.
Vivid Mercantile Rights Issue Details
| Vivid Mercantile Rights Issue Date | Coming soon |
| Vivid Mercantile Rights Issue Price | INR 5 per share |
| Issue Size (in Shares) | 5,01,28,200 shares |
| Issue Size (in INR) | INR 25.06 crore |
| Issue Entitlement | 1 equity shares for every 2 equity share held on the record date |
| Terms of Payment | Fully payable at the time of application |
| Vivid Mercantile Rights Issue Record Date | Coming soon |
| Face Value | INR 1 per share |
| Listing On | BSE, NSE |
Vivid Mercantile Rights Issue Calculation
| Vivid Mercantile Rights Issue Price | INR 5 per share |
| Market Price on Rights Issue Approval | INR 7.71 per share |
| Dilution Factor (X) | 1.5 |
| Fair Value After Dilution at Prevailing Price | INR 6.81 per share |
Vivid Mercantile Financial Performance
| FY 2023 | FY 2024 | FY 2025 | |
| Revenue | 4.42 | 9.73 | 13.71 |
| Expenses | 4.83 | 13.37 | 15.15 |
| Operating Margin (%) | (9.28) | (37.41) | (10.50) |
| Net Income | 4.34 | 12.98 | 1.38 |
| ROCE (%) | 0.65 | (6.96) | (1.03) |
Vivid Mercantile Rights Offer Objectives
The net proceeds from the offer are proposed to be used for
- To meet working capital requirement of the company – INR 24.56 crore
- General corporate purposes – INR 0.25 crore
Vivid Mercantile Rights Offer Documents
Vivid Mercantile Rights Issue Dates
| Rights Issue Approval Date | 26 March 2026 |
| Rights Issue Record Date | Coming soon |
| Credit of Rights Entitlement | Coming soon |
| Rights Issue Opening Date | Coming soon |
| Last Date for Market Renunciation | Coming soon |
| Rights Issue Closing Date | Coming soon |
| Finalization of Basis of Allotment | Coming soon |
| Rights Allotment Date | Coming soon |
| Credit Date | Coming soon |
| Listing Date | Coming soon |
Vivid Mercantile Rights Offer Registrar
KFIN TECHNOLOGIES LIMITED
Selenium Tower – B, Plot 31 & 32, Gachibowli,
Financial District, Nanakramguda, Serilingampally,
Hyderabad – 500 032
Tel: +91 40 6716 2222
E-mail: [email protected]
Website: www.kfintech.com
VIVID MERCANTILE LIMITED
G/19, Hemkut Owners Association,
Opp. Capital Comm Centre, Ashram Road,
Ahmedabad, Gujarat, 380009;
Telephone: +91 9824050699
Email: [email protected]
Website: www.vividmercantile.com
Vivid Mercantile Rights Offer FAQs
What is the Vivid Mercantile Rights Issue Price?
The issue price is INR 5 per share.
What is the Vivid Mercantile Rights Issue entitlement ratio?
The eligible shareholders are offered 1 Equity Shares for every 2 Equity Shares held on the record date.
What is the Vivid Mercantile Rights Issue Record Date?
The Record date is coming soon.
How to Apply in Vivid Mercantile Rights Offer?
The best way to apply in Vivid Mercantile Rights Offer is through Internet banking ASBA. You can also apply online through your stock broker using UPI. If you prefer to make paper applications, fill up an application Form form and deposit the same to your broker.
